National Speaker Event
Thursday, May 15th
12:00 pm PT / 3:00 pm ET
Empowering Women in Leadership: Pivots from Home to Industry with Mara Smith, Founder of Inspiro Tequila
Join us for an inspiring discussion led by Mara Smith, the founder of Inspiro Tequila, as she shares her transformative journey from being the CEO of her home to establishing a successful tequila brand. After a significant career break as a stay-at-home mom, Mara ventured into the food and beverage industry, emphasizing the importance of having women in leadership roles within historically male-dominated fields.
In this session, we will explore:
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The Importance of Women in Leadership: Discover why female perspectives are crucial in shaping industries, especially in the beverage sector, and how representation on the shelves reflects the needs of female consumers.
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Social Impact Commitment: Learn about Inspiro Tequila's dedication to elevating women in business, as a Certified B Corp focused on social impact, rather than just environmental practices. Mara will discuss actionable ways to support fellow women entrepreneurs and the necessity of increasing female investors to help propel female-founded brands toward success.
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Practical Steps for Career Pivots: Mara will offer insights on how individuals can successfully transition or pivot in their careers, highlighting the significance of due diligence and building a supportive community.
Join us to hear Mara's empowering story and gain valuable strategies to support women's leadership and entrepreneurship, making impactful changes in both personal and professional realms!
This event is open to ALL!
Complimentary for C-Sweet members. Non-member tickets - $49.
Meet the Speakers
Mara Smith
Founder/CEO Inspiro Tequila LLC
Mara Smith, the founder of Inspiro Tequila, is a former attorney, corporate strategist and stay-at-home mom. Mara practiced law at a large Chicago law firm before joining the corporate strategy team at a Fortune 500 Company. After her twins were born prematurely, Mara made the difficult decision to leave her corporate career to stay home.
She never stopped thinking about what was next. Mara always envisioned running her own company and in 2020 she set out on her journey to create a new tequila brand.
For years, Mara’s adult beverage of choice has been tequila. Mara searched for a tequila brand that was additive-free with a look, taste and aroma that appealed to her. That perfect tequila didn’t exist, so she decided to create one. The goal was not just to craft impeccable tequilas, but it was also to bring more female perspectives to the spirits industry.
Jen Pfaff
Engagement Director | Principle | Delivery Executive - Cloud & Custom Applications - C&CA at Capgemini
Jen Pfaff is a Principal with Capgemini, one of the world’s largest IT consulting organizations. She is a senior IT leader with expertise in managing global teams, acquired over thirty years working with some of the world’s largest corporations, including Domino’s, Ford, McDonald’s, General Motors, and Kellogg’s.
Jen grew up in Tucson and earned a BSBA from the University of Arizona. After moving to Michigan, she earned an MBA from Oakland University. She served on the Board of the Michigan Council of Women in Technology for over 13 years.
Jen is married and lives in northern Michigan. She has two sons who both live in Chicago and enjoys trail running with her two Dobermans.
Beth Hilbing
Co-CEO C-Sweet & Sr. Program Manager and Principal IT Business Partner, Boeing
Beth Hilbing is an accomplished senior executive with over 25 years of experience in management across Aerospace, Financial Institutions, Media and Entertainment, and Insurance companies, including Northrop Grumman, Northrop Grumman Federal Credit Union, MetLife, AOL/Time Warner, and currently, The Boeing Company.
An executive who has managed staffing levels of 500+, budgets of $120 million, and IT software contract negotiations in multiple multimillion-dollar awards. She has senior-level experience in global program management, mergers and acquisitions, data center management, cybersecurity technology, and IT strategic planning.
Beth also has over ten years of experience on corporate and non-profit boards, and serves as Co-CEO for C-Sweet, a national executive women’s networking organization with a network of over 10,000 executives and more than fifty programs a year, with chapters in major cities nationwide. She has received multiple awards for Women’s Executive Leadership, Small Company CEO, and Diversity, Equity, and Inclusion.
Beth holds an MBA with an emphasis in Finance and Business.
***Check your calendars and join us! All event fees are non-refundable.***
New to C-Sweet?
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Join us today and be part of a powerful movement redefining what it means to be a woman in business.
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