C-Sweet Business Roundtable
We meet for 90 minutes once per month.
Thursday, May 7th
7:30 am PT / 10:30 am ET
Session Format:
7:30 am Welcome & general catch up
7:45 am: Icebreaker and introductions
8:00 am Member presentation begins
8:45 am Needs, Deals and Wants
Program wraps by 9 am sharp!
Leveraging LinkedIn: Maximizing Your Profile for Effective Personal Branding
In this engaging session, two executives from LinkedIn will explore the powerful capabilities of LinkedIn, offering insights on how to harness its tools to enhance your personal branding and marketing efforts. Attendees will learn how to create a stand-out profile, how to leverage the platform to drive career exploration and growth, and tips and tricks for job searching.
Key points of discussion will include:
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Profile Management: Strategies for executives and sales professionals to build a compelling LinkedIn presence that resonates with their audience.
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Engaging on the Platform to Build an Audience: Techniques to build your personal brand
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Networking Opportunities: Best practices for expanding professional networks and driving referrals through LinkedIn.
Join us to discover how to elevate your brand and sales strategies using LinkedIn’s innovative tools!
This event is open to ALL!
Complimentary for C-Sweet members. Non-member tickets - $25.
Meet the Speakers
Emily Groch
Sr. Content Solutions Consultant, Global Strategic Accounts, LinkedIn
Emily Groch is a marketing strategist with 15+ years of experience across multiple facets of marketing and market research. An analytical, thoughtful storyteller, she is passionate about synthesizing data from diverse sources and connecting the dots into cohesive narratives packed with actionable insights and recommendations. Colleagues describe her as thorough, thoughtful, and insightful.
As a senior content solutions consultant at LinkedIn, Emily partners with customers to build impactful content, creatives, and campaigns on LinkedIn. She also leads global content development for LinkedIn’s scaled consulting webinar series, [in]novate with LinkedIn.
Previously, Emily served for eight years as director of insights, telecom, at Mintel Comperemedia, where she built competitive intelligence content and advised marketers on opportunities in the telecom and media space. She has spoken at industry events including NAB, INTX, and The Stream TV Show, and was a regular contributing writer to FierceVideo.
Samantha Goldstein
Sr. Sales Performance Consultant, LinkedIn
Samantha Goldstein is a Senior Sales Performance Consultant at LinkedIn, where she designs and delivers high‑impact enablement and onboarding experiences that help sellers and leaders thrive in complex, fast‑changing environments. With a background spanning consulting, program management, and research, she brings a systems‑thinking, people‑first approach to topics such as learning design, change management, and career development. She is also the Co‑Lead of the Women@ Chicago ERG and the founder of StoryShifted, a career consulting practice focused on helping individuals reframe and advance their professional stories. When she’s not working, she enjoys reading thrillers, baking cookies, seeing live music, and spending time with her toddler and husband.
***Check your calendars and join us! All event fees are non-refundable.***
New to C-Sweet?
Are you a female executive at the Board, C-Suite, Director, or Vice President level in a Fortune 1000, middle market, or fast-growth company? C-Sweet is perfect for you.
C-Sweet is a dynamic global community of female executives dedicated to working with each other, as well as uplifting and empowering women in the workplace. Our mission is to create an environment fostering innovation, collaboration, and professional development for women in leadership positions.
Join us today and be part of a powerful movement redefining what it means to be a woman in business.
✨ C-Sweet Members get FREE admission to the Business Roundtable series (+much more!) ✨
Not a member yet? No problem! Click here to become a member TODAY.
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